One brand. Every surface.
I design everything DriveU puts in front of a customer. On their screen, inside the app, and out on the street.
Scroll fast and the strip keeps up
Ads that sell a ride.
Six creatives, one for each reason people actually book a driver. Scroll to deal them out.
Inside the app.
It's a tiny 328×196 slot in front of a paying customer, so it only gets to say one thing. Pick a banner and the phone plays it.
Built for the inbox.
Four campaigns built off one template, so the offer always lands before the fold.
Out on the street.
Hoardings, canopies, partner walls, merch. Get one wrong and it costs a whole print run.
Stands on its own.
Floor units that go wherever the campaign goes — a bar for IPL season, a mall lobby, a corporate foyer, a driver-training camp.
Peel. Stick. Behave.
A don't-drink-and-drive set for cab glass. The people sticking them on aren't designers, so nothing can go wrong.
Built to stop the scroll.
Launches, events, a bit of roadside gyaan. Hover a column to pause it, then click any post to zoom in.
Every pixel above. Just me.
I design every asset across all seven surfaces.
I lock the look before anything goes to production.
I handle the files, proofs and vendors right up to install.
An AI-assisted workflow that's about 40% faster than before.